Privacy Policy

Effective Date: October 14, 2026

MAF, INC. d/b/a Ironclaim ("Ironclaim," "we," "us," or "our") is a licensed public adjusting firm. We represent policyholders on property damage and catastrophic loss claims. We do not sell insurance and do not represent insurance carriers.

This Privacy Policy explains how we collect, use, disclose, and retain personal information and describes choices that may be available to you. It applies to ironclaim.com, our web and landing-page forms, the Ironclaim Claim Guidance SMS program, and personal information we receive while communicating with claimants, prospective clients, clients, and other participants in property claims.

Questions may be directed to hello@ironclaim.com or 1.800.831.1331.

1. Text Messaging and Mobile Information

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use-case categories exclude text-messaging originator opt-in data and consent; this information will not be shared with any third parties.

Ironclaim does not provide mobile telephone numbers, SMS opt-in records, or SMS consent data to advertising platforms for audience matching, targeted advertising, or cross-context behavioral advertising. We may provide this information to vendors that support operation of our messaging program, such as messaging, hosting, consent-management, and customer-service providers, solely as reasonably necessary to provide those services on our behalf. We may also disclose information when required by law.

You may enroll in the Ironclaim Claim Guidance SMS program by:

  • Texting the keyword CLAIM to our program number;
  • Selecting the separate SMS consent checkbox on a form at ironclaim.com; or
  • Selecting the separate SMS consent checkbox on an Ironclaim landing page reached through a QR code or link we provide.

Ironclaim does not treat providing a telephone number for an inquiry, claim, or engagement as consent to receive marketing text messages. We do not use purchased, rented, or brokered telephone lists for enrollment in the SMS program.

Consent to receive marketing text messages is not a condition of retaining Ironclaim, purchasing any service, or receiving representation. Program details are available at ironclaim.com/sms-terms.

2. Personal Information We Collect

Depending on how you interact with us, we may collect:

Contact information. Name, email address, telephone number, mailing address, property address, business information, and communication preferences.

Inquiry and communication information. Information included in a form submission, email, telephone call, text exchange, meeting, or other communication.

Claim and engagement information. Information concerning a property, loss, policy, claim, coverage, damage, repair, inventory, valuation, business interruption, or engagement. This may include photographs, videos, policy documents, policy and claim numbers, insurer correspondence, estimates, invoices, proofs of loss, contracts, and payment records.

Identity and financial information. When reasonably necessary to evaluate, document, administer, or resolve a claim or authorized transaction, we may collect identification documents, ownership or title records, mortgage or lienholder information, financial-loss records, receipts, invoices, tax or accounting records, and copies of claim payments.

SMS records. If you enroll in our SMS program, we may maintain the mobile number, date and time of enrollment, enrollment method, source information such as the form URL and IP address where applicable, consent language presented, message history, and help or opt-out requests. Sharing excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Website and device information. We and our service providers may collect IP address, browser and device information, referring page, pages viewed, site interactions, approximate location derived from an IP address, and cookie or similar-technology identifiers.

We may receive information directly from you; from a property owner, authorized representative, employee, tenant, insurer, broker, lender, contractor, consultant, attorney, accountant, government body, or other claim participant; from public records; or from service providers supporting our business.

If you provide personal information about another person, you should have authority to do so.

3. How We Use Personal Information

We may use personal information to:

  • Respond to inquiries and evaluate potential engagements;
  • Provide public adjusting, claim consulting, estimating, documentation, analysis, negotiation, client-service, and related services;
  • Communicate with clients, prospective clients, authorized representatives, and other claim participants;
  • Administer contracts, billing, payments, and business records;
  • Send educational, service-related, and marketing communications in accordance with your choices and applicable law;
  • Operate, maintain, secure, personalize, and improve our website, communications, services, and business processes;
  • Measure website and marketing performance and understand how visitors interact with our content;
  • Maintain consent, opt-out, and communication-preference records;
  • Detect, investigate, and prevent fraud, security incidents, misuse, and unlawful activity;
  • Protect the rights, safety, property, and interests of Ironclaim, our clients, and others;
  • Comply with licensing requirements, legal obligations, court orders, subpoenas, audits, and regulatory requests; and
  • Establish, exercise, or defend legal claims.

We do not use claim documentation, insurance-policy information, identity documents, or financial records to create advertising audiences.

4. When We Disclose Personal Information

We may disclose personal information to:

Service providers and subcontractors. Vendors providing customer-relationship management, email or text delivery, cloud hosting, file storage, document management, payment processing, website operations, analytics, cybersecurity, accounting, and other operational services. These providers may process information on our behalf subject to contractual terms appropriate to the service.

Claim participants. Insurers, brokers, adjusters, lenders, contractors, engineers, estimators, consultants, appraisers, umpires, accountants, attorneys, government bodies, and others involved in evaluating, documenting, administering, or resolving a claim, when authorized or reasonably necessary for an engagement.

Advertising and analytics providers. Providers described in Section 5, subject to the limitations in this Policy.

Professional advisers and authorities. Attorneys, accountants, auditors, insurers, regulators, licensing authorities, law enforcement, courts, and other parties when reasonably necessary to comply with law or protect rights, safety, or property.

Parties to a business transaction. Parties involved in a proposed or completed merger, financing, acquisition, reorganization, or sale of all or part of our business, subject to appropriate confidentiality protections.

Others at your direction. Other persons when you direct or authorize the disclosure.

Ironclaim does not sell personal information for money. As described in Section 5, certain disclosures to advertising providers may be considered a "sale," "sharing," or use for targeted advertising under some state privacy laws even when no money is exchanged. Where an applicable law gives you the right to opt out, you may do so as described in Sections 6 and 7.

The mobile-information restrictions in Section 1 apply regardless of the advertising practices described elsewhere in this Policy.

5. Advertising and Analytics

Ironclaim may use search, social-media, display-advertising, analytics, and advertising-network providers to measure marketing performance, understand website activity, reach people who may be interested in our services, and manage or exclude audiences.

These providers may receive website and device information through cookies, pixels, tags, or similar technologies. For audience matching, Ironclaim may provide an advertising platform with an email address transformed through a hashing process. Hashing converts the email address into a standardized encoded value that the platform may compare with similarly encoded account information to identify a potential match.

Depending on applicable law, disclosures of online identifiers or hashed email addresses to advertising providers may be considered a "sale," "sharing," targeted advertising, or cross-context behavioral advertising. Ironclaim does not provide mobile telephone numbers, SMS opt-in data, SMS consent records, claim documentation, insurance-policy information, identity documents, or financial documents to advertising platforms for these purposes.

You may request to opt out of audience matching or other covered advertising disclosures by using the mechanism described in Section 7 or emailing hello@ironclaim.com.

6. Cookies and Similar Technologies

Ironclaim.com may use cookies, pixels, tags, and similar technologies to operate and secure the site, remember choices, understand site usage, and measure or support advertising.

Where required by applicable law, we use a consent or privacy-preference tool to provide choices concerning nonessential analytics and advertising technologies. Browser settings may also allow you to block or delete cookies, although doing so may affect site functionality.

Where required by applicable law, Ironclaim processes a recognized browser-based opt-out preference signal, such as Global Privacy Control, as a request to opt out of covered sale, sharing, or targeted advertising for the browser or device transmitting the signal.

Third-party providers may process information under their own privacy policies. Your choices may be limited to the browser, device, or identifier associated with the request, and you may need to repeat them on another browser or device or after clearing cookies.

7. Your Communication and Privacy Choices

Text messages. Reply STOP to any marketing text to unsubscribe automatically. You may also clearly communicate an opt-out through another reasonable method, including emailing hello@ironclaim.com or calling 1.800.831.1331. We may send one message confirming the opt-out.

Marketing email. Use the unsubscribe link in a marketing email or contact hello@ironclaim.com.

Telephone marketing. Tell the Ironclaim representative that you do not wish to receive marketing calls or contact us using the information above.

Advertising and cookies. Use the cookie or privacy-preferences link in the website footer, transmit a recognized opt-out preference signal where supported, or email hello@ironclaim.com with "Privacy Choices" in the subject line.

Opting out of marketing does not prevent communications reasonably necessary to respond to your request, administer an active engagement, provide requested services, or comply with law.

8. Privacy Rights

Depending on where you reside, whether an applicable privacy law covers Ironclaim or the relevant processing, and any statutory exception, you may have the right to request that we:

  • Confirm whether we process your personal information and provide access to it;
  • Correct inaccurate personal information;
  • Delete certain personal information;
  • Provide a portable copy of certain information;
  • Disclose categories of personal information, sources, purposes, or recipients;
  • Opt you out of covered sale, sharing, targeted advertising, or certain profiling;
  • Limit or withdraw consent to certain processing of sensitive personal information; or
  • Review an appeal of a decision concerning your request.

To submit a request, email hello@ironclaim.com or call 1.800.831.1331. Please state that you are making a privacy request and identify your state or territory of residence. We may request information reasonably necessary to verify your identity, locate relevant records, or confirm an agent's authority.

We will evaluate and respond as required by applicable law. Rights are subject to exceptions, including when information is reasonably necessary to provide services, maintain claim or engagement records, comply with legal or licensing requirements, honor an opt-out, detect fraud, protect rights, or establish or defend legal claims.

Where applicable law provides an appeal right, you may appeal by replying to our decision or emailing hello@ironclaim.com with "Privacy Appeal" in the subject line.

Ironclaim will not unlawfully discriminate against a person for exercising an applicable privacy right.

9. Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this Policy, including to provide services, maintain claim and engagement records, comply with licensing and professional obligations, preserve evidence, resolve disputes, enforce agreements, honor communication preferences, and meet legal, tax, accounting, insurance, and security requirements.

Retention periods vary based on the type of information, the nature and location of the claim, our relationship with you, and applicable law. Information subject to a legal hold may be retained until the hold is released.

We generally retain SMS consent and messaging records for at least five years after the later of the last message sent in reliance on the consent or the recipient's opt-out, and longer when reasonably necessary for legal, regulatory, dispute-resolution, or recordkeeping purposes.

We may retain limited suppression information, such as a telephone number or email address and the date and source of an opt-out, for as long as reasonably necessary to honor the request and demonstrate compliance.

Website and advertising data may be retained according to the settings and policies of the relevant systems and providers.

10. Data Security

Ironclaim uses administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure. Safeguards may include access restrictions, encryption during transmission where appropriate, workforce controls, backups, monitoring, and vendor-management measures.

No system, transmission method, or security measure is completely secure, and we cannot guarantee absolute security.

Please do not send Social Security numbers, financial-account credentials, full payment-card information, medical records, identity documents, or other highly sensitive information by ordinary email, text message, or an unsecured website form. When such information is necessary, please send via a secure method.

If a security incident affects personal information, Ironclaim will provide notices required by applicable law.

11. International and Caribbean Matters

Ironclaim is based in Atlanta, Georgia. We may provide services involving properties, claims, clients, insurers, consultants, or other participants located in Caribbean jurisdictions.

Personal information may be processed in the United States and in other jurisdictions relevant to a claim or engagement. Those jurisdictions may have different privacy and data-protection laws. Where required, Ironclaim will provide additional notice, obtain consent, or use other appropriate measures for the collection, use, disclosure, or transfer of personal information.

The Ironclaim Claim Guidance SMS program is intended for mobile numbers served by participating United States carriers.

12. Children's Privacy

Our website, services, and SMS program are intended for adults and are not directed to children under 18. We do not knowingly collect personal information online directly from children under 18 without appropriate authorization.

Information about a minor may appear in a claim or engagement record when provided by a parent, guardian, property owner, or other authorized person and reasonably necessary for the engagement. If you believe a child submitted information without appropriate authorization, contact hello@ironclaim.com. We will investigate and take action appropriate to the circumstances, applicable law, and our recordkeeping obligations.

13. Third-Party Websites and Services

Our website may contain links to websites or services operated by others. Their privacy practices are governed by their own notices, and Ironclaim is not responsible for their content or privacy practices.

14. Changes to This Policy

We may update this Privacy Policy periodically. The revised Policy will be posted on this page with a new Effective Date. If a change materially expands how we use or disclose information previously collected, we will provide any additional notice, choice, or consent required by applicable law before applying the change.

15. Contact Us

MAF, INC. d/b/a Ironclaim
3565 Piedmont Road NE
Bldg 1, Suite 450
Atlanta, Georgia 30305
hello@ironclaim.com
1.800.831.1331